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Main page/Blog/Knack Snacks: The Crunchy Protein Balls Story
For investors
04 Aug 2023

Knack Snacks: The Crunchy Protein Balls Story

From the sun-kissed beaches of California to the bustling streets of London, Knack Snacks has captured the hearts of snack lovers worldwide. Founded by Brittany Boeckle, the brand was born out of a search for a healthier and tastier snack alternative.

Knack Snacks: The Crunchy Protein Balls Story

From the sun-kissed beaches of California to the bustling streets of London, Knack Snacks has captured the hearts of snack lovers worldwide. Founded by Brittany Boeckle, the brand was born out of a search for a healthier and tastier snack alternative.

Crunchy Protein Balls


Every great brand has an origin story, and Knack Snacks is no exception. Brittany Boeckle, the founder, struggled to find a snack that checked all the boxes - healthy, delicious, and high-quality. Feeling unsatisfied with the snack options available, she decided to proactively tackle the challenge and recreate a beloved childhood favorite - the Malteser.
After months of experimentation and dedication, the Crunchy Protein Balls were born. Bursting with flavor, these snacks not only satisfied the taste buds but also provided a significant protein boost. The response was overwhelming, and Knack Snacks quickly gained a reputation as the go-to option for those looking for a better-for-you snack.

Zero Guilt, Zero Food Waste


At its core, Knack Snacks believes in zero guilt, zero food waste, and zero compromise. With a strong focus on sustainability, the brand sources its ingredients from suppliers that give back to the farming communities and prioritize environmental responsibility.
Moreover, Knack Snacks goes above and beyond to minimize its environmental footprint. By upcycling all common food waste from the production process into another product, they ensure that nothing goes to waste. This responsible approach not only helps the environment but also reflects the brand's genuine commitment to making a difference.

Nutritious Joy in Every Bite


As Knack Snacks continues to thrive, it remains committed to its mission of inspiring and empowering people to snack mindfully. The brand's ethos revolves around making everyday snacking easier for everyday people while prioritizing health and sustainability.
By offering snacks that combine the pleasure of sweet indulgence with the goodness of clean ingredients and protein, Knack Snacks lets consumers enjoy guilt-free snacking experiences. It's a win-win situation - relish your favorite treats and feel good about it!

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