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Eesti keelEnglishΕλληνικάEspañolPortuguêsDutchDeutschEesti keelBehind every brand update is a lot of work that often goes unseen. Months of development can lead to a new digital platform, a fresh product can open up new retail opportunities, and the right partnership can take an idea in an entirely new direction. Across the Scramble community, brands have been busy turning plans into real launches. Here are three recent updates worth catching up on.
The Foraging Fox has partnered with Gnome Rangers to bring a new family-friendly tomato ketchup to market.
Made with ripe tomatoes, no refined sugar, and less salt, the product was created with families and younger taste buds in mind. It launched at Ocado in a 285g bottle, with a larger squeezy format also set to follow.
But there is more to the launch than ketchup. Gnome Rangers is donating 1% of net profits to Jamie Oliver's 10 Skills Programme, which helps bring practical food education into UK primary schools and teaches children essential skills around cooking, growing, and eating well.
After months of planning, testing, and development, MuscleFood has officially launched its new mobile app, giving customers a simpler way to shop and manage their orders.
The app brings some of the brand's most useful online features together in one place. Customers can reorder favourites in seconds, manage subscriptions, save products to their wishlist, receive back-in-stock notifications, and access exclusive app offers.
Now available on the App Store and Google Play, the launch marks another step in MuscleFood's investment in its digital customer experience and in making healthy eating easier to fit into everyday life.
TOTM is celebrating its tenth anniversary with plenty happening across the brand.
The period care company has launched new Compact Applicator Tampons featuring patented CottonLock™ 360° safety technology. Now available at Waitrose, TOTM says it is the first UK brand to bring the technology to a compact tampon format. The launch has also been featured in The Grocer.
Alongside the new product, TOTM has introduced refreshed packaging across its range, giving the brand a fresh new look as it enters its next decade.
From new digital tools to product innovation and purpose-led partnerships, these updates show just a few of the different ways brands on Scramble continue to develop.
We're looking forward to seeing what they build next 🚀
