There’s always something happening behind the scenes of a growing brand.

From new launches and digital upgrades to industry recognition, several brands in the Scramble community have recently taken exciting new steps forward.
Here’s a quick look at what they’ve been building lately.
Savour Bakery is entering a new chapter with the launch of Omnivour, a new all-day brunch concept based in Gateshead. Built as an extension of the Savour brand, Omnivour introduces a fresh format focused on globally inspired breakfast and brunch. The launch reflects a broader shift from traditional bakery retail into a more immersive hospitality experience, bringing customers closer to the brand through atmosphere, dining, and community.
As more consumer brands look to deepen customer engagement beyond products alone, moves like this highlight how hospitality-led experiences can become a natural next step in brand growth.
British outdoor clothing brand Fortis has launched a completely redesigned website, built to better reflect the brand and improve the online shopping experience. The new platform introduces cleaner navigation, improved product information, and a faster, more mobile-friendly experience for customers. According to the brand, the goal wasn’t simply to build “another clothing website,” but to create an online space that properly represents what Fortis stands for.
For growing direct-to-consumer brands, investing in digital infrastructure is often a major milestone. A strong e-commerce experience can play an important role in supporting long-term growth, customer retention, and brand identity.
The Black Farmer has been named a Top 10 Regional Finalist in the Muddy Stilettos Awards 2026 for Best Farm Shop / Deli. The recognition highlights the brand’s growing visibility, strong customer community, and continued impact within the UK food space. Known for bold flavours and a distinctive brand identity, The Black Farmer has continued building momentum across retail and consumer markets.
Moments like these show how community connection and consistent brand building can translate into wider industry recognition over time.
From new launches and digital expansion to industry recognition, it’s exciting to see brands across the Scramble community continuing to evolve and grow. More updates coming soon 🚀