For investors
08 Aug 2023

Fresh, Fun, and Sustainable: The Story of Freddie's Farm Snacks

At a time when the market is filled with sugary and highly processed snacks aimed at children, there's a refreshing alternative that's making waves. Meet Freddie's Farm, a company that goes above and beyond to provide delicious and healthy snacks for little tummies while staying true to their sustainable values. Let's dive into the story of this remarkable company and explore how they're changing the world of kids' snacking for the better.

Fresh, Fun, and Sustainable: The Story of Freddie's Farm Snacks

At a time when the market is filled with sugary and highly processed snacks aimed at children, there's a refreshing alternative that's making waves. Meet Freddie's Farm, a company that goes above and beyond to provide delicious and healthy snacks for little tummies while staying true to their sustainable values. Let's dive into the story of this remarkable company and explore how they're changing the world of kids' snacking for the better.

Growing Snacks, Growing Change


Freddie's Farm isn't just a catchy name, it's a philosophy. Run by a real family in Kent, this snack company is proud of its roots. Freddie's dad, Charlie, is a 4th generation farmer who grows and makes the snacks right next door to their farmhouse. His wife, Laurie, handles social media and marketing, while their baby sister plays the important role of taste-tester. And at the heart of it all is little Freddie, the inspiration behind the brand.
With a genuine passion for making a positive impact on children's snacking habits, Freddie's Farm is more than a company - it's a movement. They understand the importance of not only providing nutritious snacks but also protecting the planet for future generations.

Pure Pleasure


Unlike conventional snack brands, Freddie's Farm uses only fresh fruit and vegetables – never concentrates or purees. This ensures that their snacks retain the wholesome goodness of natural ingredients without unnecessary processing.
The snacks are gluten and dairy-free, contain no added sugar and are made from 100% British fruit and vegetables. With fun tractor-shaped fruit pieces and delicious Berry Bars in three delightful flavors, Freddie's Farm knows how to make snacking fun for kids of all ages.

From Farm to Family


By sourcing locally and relying on fresh ingredients, Freddie's Farm reduces the need for long-distance transportation, contributing to a more sustainable future. They've also introduced an innovative, patented process that helps keep the free sugars in their snacks lower. This minimizes sugar highs and crashes, ensuring healthier and more balanced snacks for kids.
What's more, Freddie's Farm uses 100% recyclable paper packaging. From farm to family, every step of Freddie's Farm's journey is focused on protecting the environment for the very generation they are feeding.

No Hidden Surprises


Transparency is the cornerstone of Freddie's Farm's approach. Unlike many processed snacks that hide behind fancy packaging and ambiguous ingredients, Freddie's Farm proudly displays the goodness of their snacks for all to see. From bright beetroot and carrots to ruby red raspberries, the ingredients are clearly visible, ensuring that parents can trust what they are feeding their children.

Freddie’s Farm is a pioneer in the children’s snack industry, offering fresh fruit and vegetable pieces made from 100% British ingredients. Their snacks are a true reflection of the love and care that goes into every step of their production, from the farm to your family's table, making them a healthy and heartfelt choice for children everywhere.